Why Aespa/Itzy English singles both do badly but NewJeans smash globally with Korean song Ditto?

Just for me - it's about the music. I disliked the music from aespa and Itzy so far. I always give every group and song a chance, but if the music is not to my liking, I won't be replaying it. The girls have lots of potential but their music isn't to my taste. It's not even about what language the lyrics is in etc.

Aespa is way to kpopish and with all that kwanyga stuff and that it's not friendly for the general kpop fan.

Itzy music especially the lastest are straight up sh*t

Quote from itiswhatitisss

Unless your name is BTS, Twice or BP your English releases will end up flopping because most of the time groups dont have a stable US/Western fanbase to help it do any better than the average KPOP single. Why is OP acting dumb lol

Well it's a bit understandable tho since the anon section had gone and sometimes some people can't hold that urge to post so here we are

the language of kpop songs never really impacted their success, has it ever?

Like gangnam style still biggest smash hit and all in korean

Quote from Lulu_Key

the language of kpop songs never really impacted their success, has it ever?

Like gangnam style still biggest smash hit and all in korean

I don’t think Gangnam style is a good example here. It wasn’t taken serious lyrically and went viral for its memed content.

Language do make a huge deal on the impact of kpop tracks and I say this as an army

How will this do?

ditto is a good song. that's why it's doing well.

Lyricism isn’t that important but it is a bit important. Like crap like yummy yummy in your tummy and navis we love you will never appeal to a broad audience 😭. Both the music and aespa’s concept do not have a broad appeal.

The bar is low but SM can’t even hit that. Just don’t be cringe but aesoa is extremely cringe in everything they represent.