So HYBE is actually debuting 2 girl groups

  • The first one being Source Music girls. Sakura, Chaewon, Yunjin would be amongst them. Maybe Minju too if she does decide to sign with them, along with other Source Girls. My guess is these girls will continue the IZ*One style


    And then a second one, which will be Min Heejin’s GG, likely under a new company. These will be the girls from the Plus Audition, and will have a multinational lineup. From the looks of it, these girls will be young & have a Sailor Moon like concept


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    So that makes the HYBE GGs as of now be


  • Inb4 someone says “Focus on the groups you have” (aka the groups they themselves don’t even stan) as if HYBE is 1 specific company with 1 management team handling all these groups

  • Min Hee Jin (Bighit/HYBE CBO) confirms that she will be creating her own label to debut a girl group


    When I joined the company in 2019, I was assigned three major tasks. Completing the company's rebranding project, launching a girl group and creating my own label.

    Each of those three impacts are so big that I'm already feeling energised. With a laugh she says "Min Hee-Jin's label, I think K-pop fans will be very excited on SNS"


    Alongside the girl group launching, I am planning a label that I will lead. I want to plan the album I want, including music and concepts. I have been in the industry for 20 years now, so there is an aspiration to throw a more interesting topic in the entertainment industry. There will be a chance to talk about this in the future.

    I remember Big Hit Entertainment briefing session that took place a year ago. At that time, it was announced that the girl group will debut in 2021.


    Since the 'Plus Global Audition', which took place in the autumn of 2019, the girls have been working very hard.

    When the audition had just opened, I encountered Seok-joon, the global CEO of our company in the hallway, he told me a funny story. Among the comments related to audition content, he said he burst into laughter when he saw the expression "Min Heejin even though she rolled back" (Korean expression*) We laugh a lot that day.


    '하이브' CBO 민희진이 밝힌 빅히트엔터테인먼트 신사옥 비하인드 스토리 | 더블유 코리아 (W Korea)
    ‘숨겨진 진짜’를 즐기던 크리에이티브 디렉터, 그리고 지금은 빅히트 엔터테인먼트의 새 이름인 ‘하이브’의 CBO 민희진. 좀처럼 입을 열지 않던 민희진이 신사옥을 둘러싼 이야기를, 브랜딩을, 태도를 말했다. 케이팝을 둘러싼 엔터테인먼트 산업은 지금 이 순간에도 확장 중이다. 우리가…
    www.wkorea.com

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