i really don't know why BTS bothers with billboard, how many shit articles written about them by disinterested western reporters do they want to sit through before they realize it's not doing them any favors? Quoting stan twitter trolls in an article from billboard is a ridiculous low but i'm not surprised at all they stooped to it
Anywho, i think what has happened with butter and especially PTD is a gray area and i wonder how long bighit/columbia are gonna keep it up when it's clear they don't need all the low-effort remixes and tactics to debut at #1. This whole year - the bland to bad english singles, the questionable chart tactics, the seeming lack of focus on music - has been a whole mess. I wish i could be a fly on the wall at hybe.
that being said, all the gatekeeping they have to go through when they have had some legitimate hits for the past 3 years in the West is infuriating, so i also don't blame armys going hard to a point. I do think it got ridiculous this year, but BTS shouldn't have to try this hard to get their flowers just bc of gatekeeping.