I mean, they are at the stage where they don't need to court fans. The popularity is there and is huge. It seems like aside from Jisoo they prefer the Western celeb way of doing things. Nothing wrong with it, but it just very different to how the k-industry is. The importance of fan interaction is drastically lower and it's more about selling themselves individually.
Personally, I just wish YG would just have them release more group music as the music is what I enjoyed most from them. Solos are nice but I don't think anything beats their group songs. It doesn't feel like we got anywhere near enough of it to be already at the stage of moving away from getting it.