Who’s the most popular 3rd gen it girl?

lol why is Irene in? after her scandal her popularity died, her film just had 15k audience and a lot of brands cancelled contract. you should put Nayeon instead

Honestly Jennie and it’s not even close.

Lisa should be included aswell. Hwasa, Lisa and jennie too far ahead of any competition in the cf game rn.

Even peak Irene couldn't hold a candle to hwasa's cf's, Lisa's popularity internationally nor jennie's popularity in sk. Hwasa looks like she will head the gp 's darling Lee hyori route whereas Jennie will most likely inherit suzy's cf queen title for this gen. Those two are far ahead in sk and Lisa is in her own leauge internationally.

My Spidey senses have a smol feeling that Jisoo, Nayeon or tzuyu could join them up there. Jisoo's popularity in sk is underrated, nayeon's loved by the gp and tzuyu sold out more than a dozen of expensive shit without taking on any brand. The demand is crazy for this trio.

Jennie>>>

The 'it girl' question again, the empty, meaningless container term K-pop fans keep using to boost and brag about their personal biases

If we discard the whole 'it girl' thing and transform the question into 'who is the most popular K-pop girl idol in 3rd gen era' then I'd say it's currently Jennie, but a few years back it was Irene for a few years: she continuously trended on Naver and sortlike platforms and topped popularity and brand charts w/o having any solo activities, she scored major, impactful CF's one after the other and went viral for the smallest things

From breathing to sneezing, 5 times Irene went viral for doing things every human does

5 brands the 'Irene effect' made Korea obsessed with

Even now, when she's keeping low profile, she keeps being popular and positively in people's attention, like here where she tops the list of visuals and is declared #1 best face in a recent news item:

Which is great that both do so well, since Irene and Jennie are BFF besties for life anyway

Quote from Zenning

The 'it girl' question again, the empty, meaningless container term K-pop fans keep using to boost and brag about their personal biases

If we discard the whole 'it girl' thing and transform the question into 'who is the most popular K-pop girl idol in 3rd gen era' then I'd say it's currently Jennie, but a few years back it was Irene for a few years: she continuously trended on Naver and sortlike platforms and topped popularity and brand charts w/o having any solo activities, she scored major, impactful CF's one after the other and went viral for the smallest things

From breathing to sneezing, 5 times Irene went viral for doing things every human does

5 brands the 'Irene effect' made Korea obsessed with

Even now, when she's keeping low profile, she keeps being popular and positively in people's attention, like here where she tops the list of visuals and is declared #1 best face in a recent news item:

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Which is great that both do so well, since Irene and Jennie are BFF besties for life anyway

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Its not the best face. That aint the title. Its the most demanded face by korean women when it comes to ps but yeah hope knetz forgive her

Currently jennie for sure. But for long term, my vote goes to hwasa. She has savage lee hyori vibe while jennie is chic and stylish like cf queen suzy.

Another thing, while IU might be 2nd gen, She is still the most popular it girl even in 3rd gen.