jyp has completely given up on itzy

Established groups like ITZY don't need much promotion, the need good songs. So, the problem is the songs or the group. I prefer to say it's the songs that is the problem. At that is JYP fault and problem. ITZY are in a similar position that f(x) was, the second group behind the gigant Twice/Girls' Generation. The group is +4 years already, JYP will not invest that much in the group from this point, they will milk the group and then focus on what will be the next nr1 after Twice.

Quote from killthisfenty

Who cares about YouTube. I want Spotify payola.

You're more likely to make a living off YouTube than Spotify, or any music streaming service for that matter. HOWEVER, it really all comes down to how the artists' contract is structured.

Don't lose hope. When it seemed that JYP was giving up on Twice and Stray Kidz, both groups took off.....

Look at stray kids