[BTS CONTENT] BigHit has been for sometime "less is more" on album production and high cost with BTS. Very visible with PROOF.

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    The "physical record index" shows the market avg price of one album (last year it was $16) and how much its equivalent is to the price of the artists' album pricing. For BigHit, and in this case Proof, has two versions, and both versions, depending on where you get them from range anywhere from $100 -$110. (Not including shipping/taxes). At the time of this screenshot, if BigHit wasn't now the monster we call HYBE, Proof would have EASILY sold 7.3M albums on Hanteo in the 2022 yearly chart.


    Dynamite, no matter how history revisionists want to rewrite its impact, is the BIGGEST hit from a South Korean act ever. It brought in a shit ton of new fans into the genre and for BTS. It went on to create thousands of new jobs. It is also the reason for BTS' meteoric explosion globally. We weren't able to see its effect on fandom growth because BigHit at every turn, could not be bothered enough or were arrogant enough to think we will still fork out hundreds of dollars anyway giving bare min for more expensive AF albums.


    So when I and many other ARMY say BigHit is working against BTS, this is what we mean. :pepe-sad:
    Ain't no way their last "mini" concert pulled more live attendees (4.8M to be exact), which saw them more in person than their actual album sales for Proof (still hasn't cracked 4M on GAON). When everyone and their labels are pulling all stops to out gimmick each other. Make it make sense. :boompepe:

  • Jasmine_Waters

    Changed the title of the thread from “[BTS CONTENT] BigHit has been for sometime "less is more" on album production and high cost. Very visible with PROOF.” to “[BTS CONTENT] BigHit has been for sometime "less is more" on album production and high cost with BTS. Very visible with PROOF.”.

    they probably will pull more concepts in one go after bts fully participating their music as seven. ngl the lack of concept and version per album is predictable since bts' then creative director were notorious to plan 2-3 releases ahead before dynamite and everything after is more "go with the flow" approach

    Also the fact that the Gaon sales isn't even the true sales because HYBE decided for some reason not to report the sales for the collector's edition. If that was reported, that sales index of Hanteo would have been 8 or 9 million

    Quote from better-than-sex

    Also the fact that the Gaon sales isn't even the true sales because HYBE decided for some reason not to report the sales for the collector's edition. If that was reported, that sales index of Hanteo would have been 8 or 9 million

    That’s true. After making armys buy that overpriced box, the least they could do is add to them to the sales even if they won’t count towards foreign charts

    BTS has long outgrown the label, the K industry itself, and their success level is unprecedented and impossible to "contain" within the strict limits of the agency system. And yet the label is desperate to prove they are NOT only BTS, they are also all these other acts/projects. A label outside K-Pop would simply keep directing all resources possible towards their biggest act(s). An artist as successful as BTS being held back by the system that launched them exposes the limits of the system itself. HYBE needs to prove they can bat on par with a major global label with unlimited resources for BTS in 2025 or there is no benefit in BTS staying there. It would be charity work (and already kind of feels that way.)

    Quote from better-than-sex

    Also the fact that the Gaon sales isn't even the true sales because HYBE decided for some reason not to report the sales for the collector's edition. If that was reported, that sales index of Hanteo would have been 8 or 9 million

    I really just want peace. That scam of an "album" almost made me want to rage quit. :pepe-sad:

    Quote from mysterikmagick

    BTS has long outgrown the label, the K industry itself, and their success level is unprecedented and impossible to "contain" within the strict limits of the agency system. And yet the label is desperate to prove they are NOT only BTS, they are also all these other acts/projects. A label outside K-Pop would simply keep directing all resources possible towards their biggest act(s). An artist as successful as BTS being held back by the system that launched them exposes the limits of the system itself. HYBE needs to prove they can bat on par with a major global label with unlimited resources for BTS in 2025 or there is no benefit in BTS staying there. It would be charity work (and already kind of feels that way.)

    This

  • AllKill VIP
    Quote from tetetete

    I don't think this matters much to BTS tbh, I think the lack of playlisting hurts them not lack of gimmicky multiple album versions etc

    They probably don't care as much as ARMY does, that is true, but BigHit will catch these hands for stagnating what we all predict was the biggest fandom growth in K-pop.

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