Bts is not kpop. But the west still wont see them as what they are: outperforming everyone. So there’s an element of racism there.
Everyone knows about fandoms and everyone want to sell their mother in this game. Koreans have just seen the light and act on it where others sit and wait and does what they have always done with no change.
So I see highly skilled asian business moving fast and the west is like: wtf happened?
Anyone can make it in the US - if they show up with english music.
It’s similar for western non english idols/pop groups. Their music won’t be in the playlists suggestions at Spotify etc unless it’s in english and they throw serious money after marketing.
And still a large number of western artists do not grasp the fandom world and it being the make or break for serious money. We just don’t.
Bts would never have made it to all the shows in the US without Army. Not even with a hit like Dynamite.
And a lot of factors are at play. But look at the Puerto Rican wave. That’s still at play, so why not the Asian wave? They just need to put out one hitsong a year in english 🥳
Personally I think it’s refreshing to see asian boys/men in music/movies etc.
They are pretty hot😊. Not many men dances, have six packs and looks great with make up.🧡
I see blondes every where I go. It’s like what you have seen all your life gets boring🤷♀️.
