NewJeans' Cavin Klein Fall 2024 Campaign Generated $3.1 million in media exposure in just 48 hours

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But a certain brand reputation index doesn't rate NewJeans as a top 30 girl group according to their metrics

Even in the midst of a stupid ass company run by toxic, insecure incels who want to bury them, NewJeans keep asserting their dominance and validating why they are considered the biggest celebrities in Korea currently and the blue chip stock of the industry.

Keep bringing that $$$ in girls and increasing that payout MHJ will get when she wins her next injunction

Quote from DaisyTheGenuine

I'm still so mad this dumb mess delayed their campaign

Not to mention the Fortnite campaign that may not be happening now due to HYBE sabotage

Quote from haricot

And all their albums (10 with normal and weverse version) charted in this week circle chart top 100

But according to twitter they can't fill a stadium in SK and Ador is paying brands to have deals with NewJeans

My favorite cope is that NewJeans only sold out Tokyo Dome two nights in a row with their presale because of Yoasobi and Rina Sawayama

Because it's funny to inform people that the tickets sold out before the special guests were even announced. Idiots.

Quote from Taemin-Identity

Is there one for Hanni’s Gucci event?

I looked and couldn't find anything. It's up to the brand itself to make that kind of data publicly available

Safe to say that Calvin Klein is completely enamored with NewJeans, as they are showcasing them all over the world.

Quote from Adelaidestevsn

That index always makes for a good laugh 😂

There were even some users on akp defending it’s so called “formula” smh

Make no mistake, as I've said many times before, I have always thought that index was a complete joke and not an accurate reflection of brand strength in the slightest. But the exclusion of NewJeans from a top 30 ranking, and leaving aside the fact they should be the top group by several magnitudes, should be the nail in the coffin for anyone taking the list seriously.

Imagine the Honorary Ambassadors of Korean tourism not being a top 30 brand

More NuguJeans proving they have a brand value inferior to at least 30 other girl groups