Hybe joining with Geffen records handles both Lesserafim and Newjeans. It would be a ridiculous notion to think a sub label like source music or ador has any power to dictate here.
Now that I've gotten that out of the way, let's also put aside the debate that TTH playlisting does not increase the streams significantly. That is not the prime concern here. What should be taken as certain is TTH playlisting leads to the biggest exposure to audience for any artist. It is the best promotional tactic available on the platform.
I would like to see different 4th gen girlgroups getting on this playlist like lesserafim, ive and gidle.
Right now, it would be Perfect to put Perfect Night on this playlist. Hybe and Geffen needs to move.
Lesserafim needs more Exposure. Kpop needs more exposure other than the selected few ambassadors. Thoughts?