Tricky SM... last two days drama about photographer, today aespa new hair colors

Tricky SM got free marketing for aespa. Twitter alone brought them more than 500k total mentions of aespa + winter.

In whole situation I'm happy that Winter wasn't hurt in real life, and that photographer will take legal action, and even person who started this rumor apologized to both photographer and SM.

But obviously when it's best to tease those new hair colors? When people are talking about girls.

Quote from nityasingh

That video recording was way before this thing trended. Everything is not about marketing. Lucas and Winwin were still in quarantine in that video. But now we know clearly their quarantine is over.

yeah I know they probably recorded this earlier but you know how it is... many people use to say that sometimes right timing is a key to success, and here we are :)

Quote from nityasingh

People were actually concerned. but you do you!

my bet is that he asked if they can take a selfie, or he whispered that Winter is next for photoshoot, or reviewing already taken photos