Kmedia reports on Jungkook effect, selling out Calvin Klein in stores globally!!!

He's not the only face though? So how can they say it's him when so many other huge stars are the face of CK as well? I've (unfortunately) been subjected to so many new underwear ads from CK over the past week. It's unfortunate.

EDIT: Just to clarify, I'm not attacking or dragging anyone. Just wondering how they're attributing it to one person when stars like a Kardashian (no idea which one), and Michael B Jordan among others, who are huge in the US, are also the face of CK.

Quote from paradis

Its the clothes he wore specifically in this ad that is sold out, I think that is pretty clear in the article too? They have literally mentioned the items, if you read above. Everything CK is not sold out, it is what Jungkook wore that is sold out.

Ah, okay, thank you. I didn't want to read the article because I didn't want to see the underwear pics. So was hoping some kind person would summarise. Thank you so much.

Quote from paradis

There are no underwear pics as he has only modelled jeans in this campaign

That's good because the underwear vids are gross. I guess I was traumatised so when I saw CK I figured it would be more of the same lol

This too

Women can wear men's shirts. That's no issue. But I wonder how he will sell out men's underwear. Ig we will see an increase in men worldwide receiving underwear gifts.

Quote from kingkook

Women can wear men's shirts. That's no issue. But I wonder how he will sell out men's underwear. Ig we will see an increase in men worldwide receiving underwear gifts.

That’s the plan!!