2nd gen girl groups have hits but no sales/fandom. 3rd gen girl groups sales are way lower than boy groups and they get even fewer hits than second gen. But 4th gen girl groups are conquering everything, Kcharts, Spotify, album sales, China support, Japan support. BTS/Big Bang felt like the leader of 3rd gen/2nd gen, but Ive is the clear leader of 4th gen. No one can ever predict a time where girl groups dominate like this, what is the reason?
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