I feel like Bg has been more dominant in the 5th gen so far, at least from my point of view. As Sm has never really failed with girl groups since the 2nd gen, and they really know how to promote and create concepts that people can’t get enough of, I honestly think H2H will lead the gg in this generation.
Let's be real, Sm has the most solid track record with girl groups, and even though their management sucks, they just know how to make things work. I’m confident that their new girl group is going to be huge next year. They’ll probably bring back that Snsd charm, and I really believe it’s going to hit home with fans again. Having an Indonesian member also is an extra advantage, as we already know that this girl group will do extremely well on social media and streaming platforms. Things already look promising, ngl as why I'm quite confident.