NewJeans has already peaked in Korea

Not. Yet.

I'm pretty sure their next comeback will have at least 500k UL if not 600k UL peaks. Unless Melon userbase drops off a cliff in the next two months. Their comeback is supposed to be in June or July and those are some of the peak months for Korean streaming iirc.

If my theory that Ive vs NJ equals Twice vs BP is true, then this war should go on for another two years at least. The Twicepink War lasted from 2016-2020.