Blackpink are only getting bigger and bigger. Not only in terms of records and sales but also in terms of popularity among other kpop fans and the gp.
The hype around them whenever they comeback only gets bigger and other kpop fans always have bp in their mouths, whether as haters or when they try to compare their faves with them.
On the other hand, bts' last 2 korean comebacks didn't really make much noise outside their fandom and were quickly forgotten.
The hype around bts died down these past 2 years even during their comebacks and soon BTS will have their military service.