Why does HYBE dislike newjeans? (are they jealous??)

  • HYBE executives thought newjeans were going to flop and put all the focus on le sserafim, MHJ was suppose to stay in SoMu but she had different ideas and was given her own company with investments but not much hope.


    Now that newjeans got a huge debut success compared to le sserafim do you think SoMu and other executives feel some jealousy?


    I see an obvious favoritism here.... they can buy lesserafim music show wins but can't get newjeans some ads? (le sserafim also had many ads)

  • Moderator

    Approved the thread.
  • HYBE executives thought newjeans were going to flop and put all the focus on le sserafim, MHJ was suppose to stay in SoMu but she had different ideas and was given her own company with investments but not much hope.

    Source for this?

    Cuz to me, those just sounds like rumors

  • People will always be jealous

    whether it's male or female groups. LSF might not now, but if they feel abandoned like exo did when they mentioned how their mv budget was small, then yeah

    At the end of the day, whoever brings the most money will get the royalty treatment (i think)

  • Hybe don't dislike either of those groups, do you realise the kind of budget New Jeans had for their debut? How many MVs have they had by now? With sets, extras, all the stuff? Where do you think that budget came from.

  • Huh? HYBE literally put out a statement calling NewJeans the birth of the greatest girl group of all time.

  • can we stop treating hybe like one big chunk


    Every label under hybe has a different department of marketing etc.


    If they were all under one marketing team you wouldn't see such a disparce in treatment for idols in Source, Pledis, BigHit etc.

  • They are probably the fastest group to have their song in today's top hits even bts didn't get it after their impressive US charting.

Participate now!

Don’t have an account yet? Register yourself now and be a part of our community!