I. Introduction
Ado (Japanese: アド, born October 24, 2002) is a Japanese singer and songwriter. In 2020, at the age of 17, she made her debut with the digital single titled "Usseewa", which peaked at number 1 on Billboard Japan Hot 100, Oricon Digital Singles Chart, and the Oricon Streaming Chart. The song reached 100 million plays on Billboard Japan within 17 weeks of charting, which was the sixth fastest in history and the youngest for a solo singer. In 2022, her song "New Genesis" was used as the theme song for the anime film One Piece Film: Red and topped Apple Music's Global Top 100 charts.
She is represented by the artist management company Cloud Nine.
II. Career
III. Early life and musical beginnings: 2014–2020
Ado was born on October 24, 2002, in Tokyo, Japan.
In 2014, Ado took an interest in music after software for the video-sharing website Niconico was released on the Nintendo 3DS. She began watching videos on the small screen of the handheld game console, and was impressed by cover singers on Niconico who sang without showing their faces.
In 2017, Ado began singing as an utaite (an internet cover singer) on Niconico, beginning with uploading a video of herself singing a cover of "Kimi no Taion" on January 10, 2017. On Nippon TV, she said that during the time she was an utaite singer, she covered her closet in soundproofing material that she bought online and recorded in it.
In 2019, she featured in Kujira's digital single "Kinmokusei", which was released on December 23, 2019. A couple months later, she featured as a vocalist in a digital single "Shikabanēze" by Jon-Yakitory, which was released on March 29, 2020. In May 2020, she participated in Pony Canyon's compilation album Palette4. She recorded two songs for the album, "Call Boy" by Syudou and "Taema Naku Ai iro" by Shishi Shishi.
IIII. Major label debut and first album: 2020–2022
On October 15, 2020, Ado announced that she would make her debut with Universal Music Japan sublabel Virgin Music. On October 23, the day before her 18th birthday, she released her debut single "Usseewa" written by Vocaloid producer Syudou. The music video, released on her YouTube channel, reached 5 million views by November 14. On December 10, 2020, "Usseewa" ranked number 1 on Spotify Viral 50 Japan. On December 24, she released her second single "Readymade" written by Vocaloid producer Surii, as a digital release.
By January 23, 2021, "Usseewa" had reached 40 million views on YouTube, and on February 3, 2021, it ranked number 1 on both Oricon Digital Singles Chart and Oricon Streaming Chart. On February 14, she released her third single, "Gira Gira", written by Vocaloid producer teniwoha, as a digital release. Four days later on February 18, the number of subscribers on her YouTube channel exceeded 1 million. On March 15, 2021, "Usseewa" reached number one on the Billboard Japan Hot 100, and on March 20, the music video on YouTube reached 100 million views, 148 days after its release. On March 29, "Usseewa" reached 100 million plays on the Billboard Japan Streaming Songs chart after 17 weeks from its initial debut, which was the sixth fastest in history and the youngest for a solo singer. On April 27, 2021, Ado released her fourth single "Odo", which was used in an NHK show about Vocaloid producers. On June 11, 2021, she was chosen as the second Japanese female artist for "YouTube's Artist on the Rise". On June 14, 2021, she released her fifth single, "Yoru no Pierrot". Her sixth single "Aitakute" was released on August 12.
In October, Ado announced her debut studio album, Kyōgen. Released on January 26, 2022, Kyōgen sold over 140,000 physical copies in its first week, a first for a female artist since Superfly's 2008 self titled debut album. Debuting at number one on both the Billboard Japan Hot Albums chart and the Oricon Albums chart, Ado become the first woman to have a debut album peak at number one on its first week on Japanese charts since Miwa's 2011 studio album, Guitarissimo.
IIIII. Growing international success, Uta's Songs, Ado's Utattemita Album, and Zanmu: 2022–present
On June 8, 2022, the cast for the Japanese animated film One Piece Film: Red was revealed. Amongst the cast, Ado was revealed as the singing voice actress for the character Uta while Kaori Nazuka reprised her role for Uta's non-singing parts. On the same day, Ado released "New Genesis", the image song for the film. "New Genesis" was a commercial success on various charts, peaking at number one on the Japan Hot 100 and number 20 on the Billboard Global 200. On Apple Music, Ado became the first artist to have a Japanese song top their Global Top 100 chart. She released another song, "I'm Invincible" two weeks later, which eventually peaked at number two on the Japan Hot 100 and number three on the Oricon Combined Singles chart. In August, Ado released the soundtrack album Uta's Songs: One Piece Film Red. The album later became a global success on various charts. On Japanese charts, Ado become the first artist to occupy the top three rankings of the Billboard Japan Hot 100 with "New Genesis", "I'm Invincible" and "Backlight" respectively. She later broke her own record, having five songs from the album chart in the top 5 of the Japan Hot 100. On the Oricon charts, Ado became the first artist in Oricon history to have five songs chart in the top 5 of the Streaming chart. Following this, Ado signed with Geffen Records to distribute the album worldwide.
Near the end of 2022, Ado released the singles "Rebellion" and "Missing". From December 2022 to January 2023, she embarked on her first tour in Japan, the Mirage tour. From June 2023 to September 2023, Ado embarked on her second tour, Mars, which lasted for 14 shows in 11 different locations across Japan. On August 3, 2023, Ado was featured on the Japanese version of "Unforgiven" by Le Sserafim and Nile Rodgers. In September 2023, Ado released "Show", commissioned by Universal Studios Japan to promote their Halloween event, Halloween Horror Nights. "Show" became a commercial success, becoming her third number-one single. In October 2023, she released "Kura Kura" which was used as the opening theme of the second season of anime adaptation of Spy × Family. Ado announced her first world tour, "Wish", on her 21st birthday; it lasted from February to April 2024.
In December 2023, Ado released her first utattemita (歌ってみた, lit. 'I tried singing') album, Ado's Utattemita Album, which included covers of Ringo Sheena's "Crime and Punishment", PinocchioP's "God-ish", Akina Nakamori's "Kazari ja Nai no yo Namida wa", and TK's "Unravel". The album went on to peak at number two on the Oricon Albums chart and number one on the Billboard Japan Hot Albums chart. On April 27 and 28, 2024, Ado held two solo live performances called "Heart" at the Japan National Stadium, becoming the first solo female artist to do so.
On June 26, 2024, Ado debuted her proteges via the idol group Phantom Siita.
In July 2024, Ado released her second studio album, Zanmu. Preceded by 14 singles, the album debuted at number one on both the Oricon and Billboard Japan charts. Zanmu became Ado's fourth consecutive number one album on the Japan Hot Albums chart and her second number one album on the Oricon Albums chart.
III. Discography
IIII. Studio Albums
[2022.01.26] Kyogen (狂言)
[2022.08.10] Uta no Uta ONE PIECE FILM RED (ウタの歌 ONE PIECE FILM RED)
[2024.07.10] Zanmu (残夢)
[2024.09.05] Show LP
IIIII. Best Albums
[2025.04.09] Ado no Best Adobum (Adoのベストアドバム; Ado's Best Adobum)
IIIIII. Cover Album
[2023.12.13] Ado no Utattemita Album (Adoの歌ってみたアルバム)
IIIIV. CD Singles
[2024.10.24] Sakura Biyori and Time Machine (with Hatsune Miku) / Shoka (桜日和とタイムマシン with 初音ミク / 初夏)
[2024.10.24] Shoka / Sakura Biyori and Time Machine (with Hatsune Miku) (初夏 / 桜日和とタイムマシン with 初音ミク)
IIIV. Digital Singles
[2020.10.23] Usseewa (うっせぇわ)
[2020.12.24] Readymade (レディメイド)
[2021.02.05] Usseewa (GigaP Remix) (うっせぇわ (Giga Remix))
[2021.02.14] Gira Gira (ギラギラ)
[2021.04.27] Odo (踊)
[2021.06.14] Yoru no Pierrot (夜のピエロ)
[2021.07.29] Yoru no Pierrot (TeddyLoid Remix) (夜のピエロ(TeddyLoid Remix))
[2021.08.12] Aitakute (会いたくて)
[2021.08.31] Odo (Bon-Odo Remix) (踊 (Bon-Odo Remix)))
[2021.09.30] Aitakute (Piano & Strings Ver.) (会いたくて (Piano & Strings Ver.))
[2021.10.28] Ashura-chan (阿修羅ちゃん)
[2022.03.14] Eien no Akuruhi (永遠のあくる日)
[2022.09.19] Rebellion (リベリオン)
[2022.10.10] Yukueshirezu (行方知れず)
[2023.02.20] Atashi wa Mondaisaku (アタシは問題作)
[2023.05.09] Ibara (いばら)
[2023.07.11] Himawari (向日葵)
[2023.09.06] Show (唱)
[2023.09.18] DIGNITY
[2023.10.05] Kura Kura (クラクラ)
[2023.10.14] All Night Radio (オールナイトレディオ)
[2024.01.31] Chocolat Cadabra (ショコラカタブラ)
[2024.02.23] Value
[2024.05.31] MIRROR
[2024.07.05] Rule (ルル)