I Can't Stop Me deserved better

It should've been TWICE's first comeback in 2020.

I love More & More, but it should not have been their first song in 9 months after Feel Special. Imagine how powerful it would've been for TWICE to comeback with I CAN'T STOP ME, following Feel Special and Mina's return. It also would've been at the height of retro trend which would've made it stand out more than it did being at the end of the concept's oversaturated lifetime. They had the song since January too so I have no idea why JYPE decided to release it in October.

Quote from hueningkaiskai

more and more felt more summery so thats probably why

Then it could've been a summer comeback, pushed back to July while I Can't Stop Me would be an April comeback just like DTNA was to What is Love

Quote from monalisalove

I really like Twice's songs, but I don't think they had great titles track last year. It was good, but not that good...

It definitely wasn't their best year in terms of title tracks but it still could've been better had I Can't Stop Me been the flagbearer for 2020 Twice instead of More & More.

Quote from PastaBitch

I personally liked the release of More & More followed by ICSM. I don't know why More & More is labeled as a bad song.

More & More is not a bad song by any means. It's actually my favorite song of 2020 only recently being surpassed by I Can't Stop Me. It's just, not exciting or showstopping. It would be fine if it had been the middle child in three comebacks like they have done before, but it was their first title track from the longest hiatus they've ever had in their career and so naturally, people really expected a lot from it but it just failed to deliver. It didn't help that half the song had been spoiled, including what should've been a surprising dance break.

Quote from monalisalove

Yes, I didn't really like M&M. Such a weak tt to their longest hiatus. It just killed all the hype people had... ICSM is the superior tt last year.

I agree. ICSM's initial performance was a huge example of this. It didn't start off well but only started doing better once more people started to listen to it while More & More's initial performance was great due to the hype but barely had any longevity. M&M killed ICSM's hype.

Quote from pull-up

i think that if they had come back earlier in the year (if covid never happened they would have) around April or may, then ICSM would've been great to have. But since their comeback was kind of pushed to june, they had to go for a more summery song like m&m.

but honestly the song is so good - and not to mention attracted a lot of new fans to Twice music - their best performing track on youtube and spotify

Yeah this is the reason why I believe they went with the route they did, but it still sucks. Both songs did pretty well in YouTube and Spotify though which is great. More & More helped bring more fans in Southeast Asia (it's even TWICE's most liked M/V) while ICSM helped in the West.