Let me give a reality check. The company checks the demand whenever they release music/merchs. If the demand is not higher or near stadium capacity in a city, obviously the company will not gamble the investors money.
This is NOT ABOUT football or sports events, it’s about DEMAND. BTS literally held their 4 nights sold out shows in Sofi Stadium in November last year (during football season) and 3 days before SUPERBOWL was held. Bad Bunny, The Weekend and other big artists are also booked for touring during football season this year. And YG had a whole ass 2 years to plan/book the venues, so take a hint. Like, it's just full on copium atp 🤭


