Depends on the region (west, sea etc), but imo WW it was PSY, yes. Then ofc BTS (Remember that massive growth in 2017?).
For GG's I also can say BP did pretty good job.
Thread
Who paved the way ?
Army say BTS paved the way
But BTS say Psy paved the way in the US
Suga expressed his gratefulness to PSY, saying, "He was always someone I was grateful for. He paved the way with 'Gangnam Style' for K-pop in the U.S. so that we were able to follow his footsteps with ease.”
But BTS say Psy paved the way in the US
Suga expressed his gratefulness to PSY, saying, "He was always someone I was grateful for. He paved the way with 'Gangnam Style' for K-pop in the U.S. so that we were able to follow his footsteps with ease.”
OP