RE: wont newjeans and le sserafim compete against eachother

    Thread
    Won't Newjeans and Le Sserafim compete against eachother??
    I just saw the new Newjeans video and while interested, I'm also puzzled.

    Debuting 2 girl groups within a few months, won't they hinder eachother: won't HYBE's first 2 debuted girl groups compete against eachother? In HYBE resources, attention of potential fans etc.

    And was it always the plan they'd debut so soon, or are HYBE rushing them out now that Le Sserafim didn't make the splash debut that HYBE wanted (and had scandal problems on top of it)?
    OP


    they will. But their concepts are different enough, that they won't be cannibalizing each other's fandom. Lesserafim is clearly a more mature gg, while newjeans is teen/ younger demographic. I think it's actually smart since HYBE will be getting to two different markets.

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