Posts by Karl-III
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I like how Hybe fans argue, plot twist is a template boring track, thanks to which no one talks about the group and they have very few subscribers, but there are a lot of playlists in the first positions and it is possible that there is a bot farm for promoting streams. Illit’s situation is no better; they copy everything from NJ, from the concept to the music, it’s not just that for months in Korea they were compared to NJ and continue to be compared to them, because it’s a copy. The track is not so bad, but there are all the prerequisites that Hybe, with the help of playlists and possibly bot farms, is increasing their streaming, like his favorite Western labels. Against the backdrop of all this, people talk about the stereotyped nature of BabayMonster, and your group imitates NJ visually, conceptually, musically; they even respond with stereotyped phrases at the showcase.
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Many people mistakenly think that the comeback of some groups affects the company’s shares, no, in fact, JYP just needs the development of the company, they are not developing at all. The current JYP is absolutely the same as 5 years ago, only it has become richer, and if you have money, you need to invest it somewhere. For example, Hybe’s contract with UMG is an excellent investment in the future, which is why the shares soared. I think JYP just needs to start by hiring more professional staff and expanding its reach beyond just music production.
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I disagree about the quality, Hybe has extremely low quality products this year. Easy from LSF is just American hip-hop without hip-hop, TWS is generally a very boring and same-type track, Illit is just a NewJeans remix, absolutely identical sounding vocals, no rap parts. It seems to me that they want + - music of the same quality, compared to the rest of the big fish. But as practice shows, payola is a major factor in K-pop, from the recent Fifty-Fifty Cupid, which, regardless of quality, soared in all sorts of charts and was a direct competitor to NewJeans.
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The world of entertainment, let alone K-Pop, has never been and never will be about being equitable or charitable.
Just don’t need to present something like this as some kind of achievement for the group or awards based on this, they simply have no value, since the company bought everything for them. Hatred towards them will always be justified, since they have an easy life, the company buys everything for them - charts, music, advertising, popularity. This is show business.
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He will never be kicked out.
Scooter is the link between HYBE and Spotify, because he has close ties with Spotify, he was and may be one of the main investors in the platform. If Scooter leaves HYBE, the groups will immediately lose the influence they have on the platform. That's why he was appointed head of the American division, he provides access to Spotify, and this is the only platform thanks to which HYBE groups are so successful. I don’t think that HYBE will sacrifice such a chance for the sake of prestige.
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Oh my god, great example ITZY everyone was whining for them to go back to their old sound, more aggressive and brash. They came back with Born to Be in exactly the same spirit and now it’s one of the worst comebacks, people didn’t like it again. They asked for it and they didn't like it, I don't think Twice should go back to past concepts, let them make music for themselves.