Sorry hun, first come first serve 
Posts by Blossomin88
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It's more about popularity than JYP and SM not allowing them to have individual activities.
People shouldn't overstate HYBE using their influence to get Newjeans members individual brand deals.
The reality is the Newjeans members simply aren't at that level yet. Hybe is selling those global brands dreams because of their Spotify numbers which Hybe also artifically increased with a lot of playlisting.
Newjeans got 2.8 million subs on Youtube and that's around the entire of their current fandom.
Blackpink who is the other female group with a lot of global brand deals got 84 million subs.
If you think this isn't fishy then I can't help you. In the end getting global brand deals is very hard unless you are Hybe and not down to JYP and SM "not allowing their members".
It's impossible for groups like Itzy and Aespa not popular enough to get any offers from any brands at least in Korea. I don't think op focuses on luxury brands only because except Sakura, all Le sserafim is a muse/ambassador for Korean brands.
Do you think these luxury brands are too stupid to choose Newjeans as their ambassador if they don't see the effect of Newjeans' popularity at least on Korean and kpop fans? They are much bigger company than Hybe and have been in business longer, do you think Hybe can easily convince or fool them into choosing Newjeans just because of their Spotify numbers? As far as I know, only Hanni was officially appointed as Global ambassador while the others were only brand ambassadors in Korea (Not sure about Danielle because Burberry didn't make any announcement yet). Hanni was invited exclusively by the CEO of Gucci too to become the global ambassador. You know why this is not fishy, because since Blackpink, all these brands are racing to find the next big thing in Kpop to expand their market in Asia and it just so happens that Newjeans has a very phenomenal debut. Before they became very popular and expensive, these brands chose to tie them first before having to compete with other brands.
Newjeans has 5.5 m followers on Tiktok and 5.7 m followers on Instagram. Their Chinese fanbase in weibo growing rapidly. Why you didn't mention this and why only using YouTube? Among all 4th gen gg, their social media growth is very fast in just 6 months, of course those brands already doing their projection and calculation before taking these girls as their ambassador.I don't know why it's hard for some kpop fans to understand this but looking from business and marketing pov, it's very make sense why these brands want them.
