BTS is not an anomaly

  • So often i hear that BTS is anomaly in kpop. Which i realize now is not true. For example; TVXQ succeeded in Japan at that time such success in Japan wasn't achieved by anyone. Then Bigbang came as digital monsters which is unusual for boygroups because they don't get GP attention not like 1 or 2 hits. Their songs lies; haru haru; bang bang bang are popular among GP.


    The difference between previous gen and this gen was social media expansion that led a lot of foreigners into kpop. Shift from Television or offline music listening to online music streaming and online contents.


    So why couldn't other 3rd gen bgs reach close to bts levels?


    if you look at celebrity culture; popularity is not a linear function. it is exponential function. While unpopular kpop groups do not get paid at all; popular groups earn huge amount in comparison. it's like difference between an entry level employee at Samsung to the CEO. And popularity feeds itself. BTS are now at the level they lose a lot of fans while still gain lot of new fans because their songs youtube will recommend on the top if someone looks for kpop.


    BTS are in the same position as top bgs of previous gen; the difference is the market is bigger now compared to earlier gens; bigger market size in the West due to social media. The kpop Western market BTS didn't created it; but they have the biggest market share.

  • The difference between BTS and the 2nd gen groups you mentioned is that BTS is doing everything at once. TVXQ was very popular in Japan, but they weren't the top group physically or digitally in Korea. BIGBANG had astounding digitals, but their physicals were lacking. BTS has Japanese dominance, huge digitals, and massive physicals, which is not a combination that's been seen to this scale before. Also, no kpop group was mainstream in the west before BTS (and arguably no other group is even currently mainstream in the west besides them)

  • Horrible take.


    a·nom·a·ly:

    something that deviates from what is standard, normal, or expected


    TVXQ: Broke the barrier in Japan (thanks kings) but only did well in the physical (compared to their peers at the time) and touring department esp in Japan (#1). Digitals were nonexistent except for Ballons and Mirotic in Korea.


    Big Bang: Broke the standard for bg digitals from debut and held SK at gunpoint ever since. Their touring is only second to TVXQ and they lacked in physical sales. They did better internationally on Youtube compared to their peers at the time


    BTS: Literally are the definition of anomaly. They excel in EVERYTHING. Touring, CFs, Digitals, Physicals, Economic and Social Impact, you name it. But what really makes them the anomaly/outliner of their industry is that unlike TVXQ/BB/Big 3 monopoly, BTS' meteoric rise to global domination was not expected or foreseen because when they debuted, NO ONE in the kpop world would even think they would surpass even mid-tier level like Infinite/MBlaq/Beast/Block B let alone what they've become now in 2013-2016. All eyes, like they've always been, have been on GOT7/EXO/WINNER/BAP during their early career. Nothing about BTS was standard/normal/expected because again, big 3 had a stronghold on kpop before 2017 and to say otherwise is lying to yourself.

  • Exactly, picking apart and isolating every field that they excel in misses the point of what makes their career so unprecedented.

  • Actually Jasmine's got it. Didn't need to reply! LOL

  • a lot of what you are saying is just not true. bts isnt as big as they are bc kpop's market is bigger. they are as big as they are because they have reached beyond the market. there are a LOT of bts fans that are not kpop stans and do not even have any interest in kpop. bts are able to turn members of the "general public" into their stans. and on top of that bts has one of the highest fan retention rates. it is not simply that they lose mass amounts of fans but gain more, its that they keep fans they already have at a higher rate than any other groups.



    there will never be another group that can reach every single height bts has, even if they can achieve some of the same things

    who's your favorite artist?

  • a lot of what you are saying is just not true. bts isnt as big as they are bc kpop's market is bigger. they are as big as they are because they have reached beyond the market. there are a LOT of bts fans that are not kpop stans and do not even have any interest in kpop. bts are able to turn members of the "general public" into their stans. and on top of that bts has one of the highest fan retention rates. it is not simply that they lose mass amounts of fans but gain more, its that they keep fans they already have at a higher rate than any other groups.



    there will never be another group that can reach every single height bts has, even if they can achieve some of the same things

    Very true, in terms of peak popularity (not overall success, that can only be seen after several decades) the only suitable comparisons I can think of are The Beatles or Michael Jackson

  • I don't think I have to say anything more

    Than this

    I wish to end this winter, how much longing must fall like snow before that spring day arrives?Spring Day

    160837-for-gif

  • Fun fact: BTS are the most streamed group and best selling group in the US so far this year before even the release of butter according to BB.


    Like that’s so insane. And they are the only act to sell 1M copies in Japan this year so far both as local and foreign acts, and they literally set streaming records on Japan Spotify and oricon.


    No other group whether kpop or non kpop is dominating the two biggest music markets like this in all fields

  • Lmaooooo. My hot take is that the next dominating group after BTS may not come from kpop

    Same, tbh I think it's very unlikely to come from kpop. I also think it will take quite a while for another dominating group to come around too, maybe even decades from now.

  • Bts releases from debut till now is absolutely staggering not to mention the tours & stuff

    That's hunger from both the group & the company


    Group like BIGBANG took a 3 year hiatus after having their biggest year, clearly there's no hunger for any type of domination there lol

    Or maybe they just enjoy making music and connecting with fans more than most groups?? Also at this point the amount of new music they put out isn't even the main factor in their success, they only released 4 songs this year and 2021 is still shaping up to end as their biggest year ever

  • Bts releases from debut till now is absolutely staggering not to mention the tours & stuff

    That's hunger from both the group & the company


    Group like BIGBANG took a 3 year hiatus after having their biggest year, clearly there's no hunger for any type of domination there lol

    Oh, its a sin to do music related stuff as a singer and musician (their job). Wtf kinda take is this.

    Will you take a 3year hiatus on your job when you got promotion.

  • Oh, it's a sin to do music-related stuff as a singer and musician (their job). Wtf kinda take is this.

    Will you take a 3year hiatus from your job when you got a promotion?

    It's a sin to be active and a sin to be inactive. clearly, it depends on who one stans.

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