https://n.news.naver.com/article/009/0004822001
What is the only condition offered to advertisers by the 'trend' group Brave Girls?
"On the 8th, on the YouTube channel 'Inji-Woong Ini Idol Trainer', which is run by dance trainer and YouTuber In Ji-woong, a video titled 'How the Blue Chip Brave Girls in the Advertising Industry Exercises Influence' was released.
In the video, In Ji-woong said, “The Brave Girls are now the super blue chips in the advertising industry. When Brave Girls receive sponsorships or advertisements, fans with great firepower just buy things they don’t know where they are used.” He said, citing frying pans and kobukchi chips as representative examples, “Fans bought frying pans that they didn’t need at home, and soldiers bought them from PX. It is said that he only bought and ate Kobukuk chips.”
In particular, In Ji-woong said, "The Brave Girls are now busy and they are in a position to pick up advertisements. After this, the Brave Girls began to repay their love.” He said, “When companies that want to shoot commercials with the Brave Girls offered a contact meeting, the Brave Girls side said that the only condition was 'I will work with a company that treats the soldiers well. ” he said, drawing attention.
In Ji-woong said, “They came out because they worked hard at the consolation concert, and I think it came out thanks to the soldiers. I think the idea is so pretty." He praised the
Brave Girls. As requested by the 'military president' Brave Girls, companies that actually signed an advertising contract with them are said to be making welfare promises for the soldiers. Chicken brand BBQ is Brave Girls They agreed to give free chicken to the soldiers every time they performed the consolation train, and Spao Innerwear donated 10,000 pieces of innerwear to the soldiers.
Regarding this, an official from Brave Entertainment, the management company, told Maeil Business Star Today on the 9th, "When signing an advertisement contract for Brave Girls, conditions related to military welfare actually exist." He also pointed out, "When we recently held a consolation concert online, GS and Orion delivered goods for the soldiers, etc."
The Brave Girls were reborn as a popular girl group five years after their debut, as the video of the comfort performance of the song 'Roline' released four years ago became a hot topic on YouTube in February of this year. Since then, the Brave Girls have been thanking the soldiers for their unwavering support at every opportunity, such as broadcasting. Not only that, but the fact that advertisers have been rewarded with special conditions has also been revealed, adding to the warmth.
Meanwhile, the Brave Girls are continuing their popularity with the title song 'Skirt Wind' of their recently released 5th mini album 'Summer Queen'."
Also, as a result of their popularity, Brave Girls received +150 offers from different brands
I also found this from a reddit post that compiled their CFs so far
https://www.reddit.com/r/brave…rsement_product_list_and/
- BBQ - Fried chicken brand. Previously known among K-Pop fans as Gwanghee's chicken brand that was featured on the very first episode of NegoKing. Has some franchises available in the US. US locations: https://bbdotqchicken.com/locations/
- GS Retail / Breadique - Line of bread sold at GS convenience stores and supermarkets. Designed to have a longer shelf life but still retain a gourmet bakery taste.
- GS Postbox - think UPS or Fedex within Korea.
- Orion / Turtle Chips (Yujeong) - pretty much 100% work of Fearless, since the fans started a campaign for Orion to hire Yujeong as a model due to her nickname (Squirtle, and the Turtle Chips Korean name feature the Korean name for Squirtle). One guy even bought $30K worth of Orion stock to pressure the company as a shareholder. Chips are available in the US as "Turtle Chips", in addition to Korean supermarkets.
- Kingdom: Embers of War(?) - a Korean mobile game.
- Sudden Attack - a Korean multiplayer FPS game.
- ul:kin - a clothing brand labelled as a "collaboration". What it looks like is a licensing deal to use the BG name on some of its clothing.
- Lotte Department Store - Song For You project ("Red Sun")
- Demark Yogurts - Yogomeal(?) and drinkable yogurts
- Bring Green - line of face cleansers / toners / lotions / treatments from Olive Young, a mid-priced cosmetics brand owned by CJ, usually sold through Olive Young branded stores. This endorsement looks like a limited time deal, and looks like it's over now.
- Spao / Cooltech - Clothing brand owned by Eland, mainly modeled after the Japanese brand Uniqlo. Fills the niche that's taken by AEO and Forever 21 in America.
- Elcanto - shoe brand. Formerly a major shoe brand in Korea in the 80s and 90s, it took a distinct turn for the worse recently, being known as a cheap and stuffy brand worn by old people. With a new CEO last year, they are trying to turn their company around, and hired BG as models. Subsequently, their sales increased by 5% compared to last year, with their online sales doubling and more than making up for the offline retail revenue loss caused by the pandemic. Recently launched a storefront on Amazon for the US market.
- Happycall - a line of frying pans. Should be available at Korean supermarkets in America if they sell kitchen goods, although most of them (except for places with very large Korean populations) would be older models.
- Atinika (Minyoung only) - Diet product
- Deept 3 Days (Eunji and Yuna) - More diet products
- Health Helper Max Cut (Yujeong only) - Even more diet products, but significant since another celebrity endorsement for this product is being done by Rain, and Yujeong is famous for being a hardcore Rain fan when she was young.
- Tea:treat - Bottled tea and tea bags.
- Barrel - Sportswear, swimwear, rashguards
- KB Insurance - Sister company of KB Kookmin Bank, 3rd largest insurance carrier in Korea
- Pepsi (Yujeong and Yuna) - Taste of Korea project
- Goojeon Deer Antlers - Deer antler extract; health supplement like ginseng, only like 10X more expensive
- Cos:mura (Japan only) - Japanese retailers of Korean cosmetic products
WE LOVE OUR NGG THAT GIVES BACK TO THE PEOPLE WHO MADE THEM SUCCESSFUL
BRAVE GIRLS SOJU CF WHEN?
