NewJeans are the CF queens of kpop

  • iPhone


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    OiO!


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    NIKE


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    OLENS


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    LEVI'S


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    Hyundai Department Duty Free Store


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    Pepero


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    :peperich:

  • They're probably ubiquitous in Korea - I noticed two ads in this travel blog video:


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    OLENS shop looks like a NewJeans pop-up store


    43ZySdM.png


    qVIjGRu.png


  • every time someone complains that NJ should advertise for their own demographic more, it's like yeah, they advertise jeans, local glasses brands and literal study courses for uni


    nothing wrong with being on Vogue one day and Pepero the next, they're allowed to do both!

    Exactly. When it comes to taking brand deals you need a balance. Luxury brands pay more and are better for making industry connections, but local brand deals are seen by everyday people and are better for exposure. NeJeans have the luxury brands on lock so I'm glad they're focusing on exposure by taking more down-to-earth brand endorsements.

  • Exactly. When it comes to taking brand deals you need a balance. Luxury brands pay more and are better for making industry connections, but local brand deals are seen by everyday people and are better for exposure. NeJeans have the luxury brands on lock so I'm glad they're focusing on exposure by taking more down-to-earth brand endorsements.

    exactly! do it all while you can, and if the money's not going in their pockets its going in someone else's, why hesitate

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