It's obvious to anyone by now SM is trying so hard to make Aespa the new blackpink, but no matter how hard SM tries to force it, you can feel the difference in popularity between them.
Blackpink was more than just album sales and it wasn't Coachella that made them big in the west.
Blackpink all had individual brand deals and sponsorship from expensive designers and companies.
Blackpink has multiple MVs with views of over a billion (even more than BTS who is THE top Kpop group)
A single member (Jisoo, the least popular globally) of Blackpink has over 57 million followers while Lisa has over 70 million. And, I hate to keep mentioning BTS, but since BTS are the most popular Kpop group, I am just using them as a point of reference, because Blackpink members have even more followers than them.
Then there are Blackpink's streams. It goes without saying that they far surpass Aespa's.
But I can already see all the media play SM already has lined up for when Aespa drops their album and how Blackpink will definitely be dragged into their narrative.
I think mys are obsessed with